Passport Online Inc. Selects Travika for Global Hotel and Resort Sales, Marketing and Representation
Posted in: News by Travika on October 28, 2010
Industry leader Passport Online, Inc.’s ResortPort provides resorts access to key consortia, retail agencies and professional home based agent networks and their customers
Scottsdale, Ariz. (October 27th, 2010): Travika, a leading sales, marketing and representation service provider for travel related companies announced that it has been selected by Passport Online to assist in the marketing and sales of its ResortPort product line. ResortPort provides online marketing tools for hotels and resorts reaching leading retail agencies, consortia and professional home based networks.
Passport Online has been in operation for 15 years and assists agencies with a suite of emarketing and ecommerce solutions for leisure travel. Passport Online’s reach via travel agent extranets and travel agency consumer websites includes more than 25,000 agents and 4,000 unique consumer-facing travel agency websites. Consortia partnerships include Vacation.com, American Express Representative Network, Travel Leaders, Ensemble Travel Group, TRAVELSAVERS, NEST, MAST, and others. Among its agency clients, Passport touts top-100 travel agencies including: Altour, Montrose Travel, SatoTravel, TravelStore, Garber Travel, All About Travel, and several highly successful AAA clubs. Leading host agency relationships include: Nexion, Travel Planners International, Prestige Travel, Global Travel International, MTravel, and more. Email marketing reach includes an additional 7,000 participating travel agents, reaching 3 million travelers.
“We are very excited to have Travika supporting our ResortPort marketing efforts,” said Greg Kott, President and CEO of Passport Online, Inc. “ResortPort is the most cost effective solution providing hotels and resorts access to the leading leisure travel agency internal and client facing websites. Over 4,000 unique travel agency websites use Passport Online content and marketing tools to promote leisure travel to millions of travelers. Over the years we have built an impressive distribution channel that today includes more than 25,000 individual travel agents and programs that can engage with millions of unique agency consumers a month.”
Bob Gilbert, CEO of Travika said, “Professional travel agents continue to be the high valued producers of exceptional ADR for the hotel community. Agents provide the highest rated business from any intermediary distribution channel. ResortPort uniquely provides hotels and resorts with a variety of marketing options to place rich media content directly in front of front line agents and their clientele. In addition, ResortPort has a portfolio of value added services that offer hotel brand marketing, detailed hotel information, pricing, hotel and tour operator packages with pricing and booking links plus the option to reach out to millions of clients with agency branded email promotions. Not only is there a direct call to action for the property but we can analyse the activity generated by a specific agency.”
Travika is a specialized sales and marketing representation group providing travel industry clients with services and distribution in North America and in over 25 countries. Travika was created in 2001 (previously branded as TravelPIE) by travel, tourism and hospitality executives to create a successful performance based relationship with its clients. Travika develops effective plans to generate incremental business where it can be profitably found. The executives of Travika have all successfully worked in major travel brands and understand leveraging every investment to drive measurable ROI. Travika is a privately held company based in Scottsdale, AZ. For more information please visit www.travika.com
About Passport Online
Passport Online is a leading supplier of emarketing and ecommerce solutions for the leisure travel industry, helping leisure travel suppliers connect with the leading consortia, retail agencies, professional home-based agent networks, and their clients. Millions of travel agency consumers use Passport Online’s shopping engine on travel agency websites to search for their next vacation experience. Millions more travel agency consumers receive agency-branded email campaigns sent by Passport Online. Passport Online helps resort properties drive their rich media content and promotions through all of these electronic marketing channels.
Passport Online’s key products are VacationPort, NexCite and ResortPort. For more information please contact www.passportonlineinc.com